
What Is Ube, How Do You Pronounce It, and Why Is Everyone Obsessed With It?
Ube is the vibrant purple ingredient taking over menus and social media. Here's what it actually is, how to pronounce it, and why it's more than just a trend.
Cassidy Rush is a writer with a background in careers, business, and education. She covers international finance news and stories for Remitly.











